Of course! You can use any existing video you’d like. If you have a few clips that you’d like to combine, we can edit them together to create a new custom video just for you.
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Custom Personalized Video. Extraordinary Engagement.
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“We are blown away by the results, this campaign gave us nearly a 1,000 percent improvement over our email marketing from last year!”
PRESIDENT, SASS GLOBAL TRAVEL
What is personalized video?
Unique to each individual
Unlike standard video email, we use a custom video template and make one video for each prospect.
Every video we deliver is completely unique to each individual. If they don’t watch it, no one will.
Limitless Social Amplification
Organic social sharing provides an opportunity for explosive reach and unlimited engagement
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Take advantage of DATA
you already have
How RUKUS Works
RUKUS is a full service shop committed to delivering complete solutions for engagement.
We are part marketing agency, part technology vendor.
Through consultation we will craft a custom video template utilizing existing video assets when available. Creative design and messaging is aligned to the marketing objective.Solutions
Data is then applied to create a completely different personalized video for each unique prospect.Solutions
Key moments of personalization are integrated into the template to generate a completely unique video for every prospect on your list.Solutions
Each video is sent to each prospect directly through email or social however you want. Poster images feature true 1-to-1 personalization. No restrictions. Ever.Solutions
Give it a try for yourself!
Shout @MakeARukus if you've got more questions
and we'll do our best to answer.
Can I use my own video?
Does this work with platforms like MailChimp or Exact Target?
The opposite of No.
I am not able to share my prospects' email addresses, is that okay?
No problem, we actually don’t need any email addresses to create the videos - just the data from each prospect required for specific personalization moments within the video (i.e. Name, Location, etc). We would need some sort of unique identifier (i.e. a Subscriber ID) so we can make sure the right video goes to the right person, but no email address is needed.
I don't have any decent video, can you make the video for me?
Yes, we can create and produce videos from scratch and they are pretty awesome.
I have a creative team already, can you just do what we say?
Absolutely, we can provide as much or as little creative support as you’d like.
I’ve heard video in email doesn’t work well.
‘Video in email’ is often a misunderstood term. Video playing directly inside the email client is not very well supported across all platforms. Although there are several fallback strategies, we purposely avoid playing the videos directly inside the email client for the added benefit of getting a prospect onto a landing page. This allows for additional real estate to convert the prospect, deliver a more feature rich experience than is possible in the restrictive email environment and additional tracking details.
I have 10MM+ subscribers, does this work for me?
Yes. We are fully scaled and offer enterprise solutions for the largest video appetites.
Get In Touch
Interested in learning more about personalized video? Reach out, we’d love to hear from you! We especially appreciate GIFs made from 80’s movies.